söndag 30 oktober 2011

Radio the the future futures

The last time I wrote about my "Future of radio/Radio of the future" project course was a month ago. A week ago 11 project groups finally handed in their revised project plans (after having formulated and then gotten feedback on their original project ideas). These are the 11 project groups in the course:

A convergent cloud service that combines tags and algorithms that are based on your earlier preferences in order to navigate, filter and choose from an almost infinite amount of content.

Niche podcasts for students who have started or is about to start studying a course. An entertaining and inspiring way to learn about the topic of a course though and interview with the responsible teacher and also a way to bridge the gap between students and teachers through the use of stories.

What do people listen to and why? What could public service be in the future? What would a product portfolio look like that attracts and satisfies many different target groups?

What if the power grid and mobile communications goes down in a time of crisis? What if people don't have radios and batteries at home any longer? How will information be disseminated? How will people in need of information get it?

Can radio be used to cover what is happening on the Internet? "How can Internet content of journalistic value be found, processed and incorporated into the radio medium?" If the Internet is considered to be a geographic region (or perhaps a continent consisting of many countries), "can the regular journalistic process from foreign correspondents be applied"?

Radio + social media ≠ synergies at this point, but how could those synergy effects be found? How can radio be integrated into Facebook?

How can we get young people to listen to radio in the future? By developing radio stations or program concepts for 16-20 year olds based on young people's habits, attitudes and expectations.

GPS, tagging and information about the user's current situation (sounds in the background, location, pulse) is used in order to present the "right" information to the user.

"You tap your phone against the car's radio and continue to listen to the podcast as you take the elevator to the top floor of the building. When sitting down at your desk you obviously want to finish listening and you simply tap your computer and the podcast seamlessly starts playing on your computer speakers"

Will map a variety of dramatically different future scenarios and economic models. But "what is the likelihood of some of these business models killing radio or changing radio, as we know it? How big a part will advertising have on future revenue? Will product placement invade radio?

Or, the project could be called "In-game radio" as it is about integrating radio with computer games (for example having access to radio channels inside computer games). Such a radio channel could broadcast both real-world information, news, music, but also enhance the gaming experience by also broadcasting results from the game and info that is relevant/interesting to the gamer or the character.

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